Reputation Management for the Vacation Rental Industry
In the Vacation Rental Industry, a property lives and dies by their reputation.
72% of people surveyed said they would not book a rental with no reviews. (TripAdvisor)
In order to boost guest loyalty, get more referrals, and continue growing your business year after year, you have to spend t…
3 Ways To Update Your Listings for Flexcations
Flexcations are the newest travel trend and vacation rentals are coming in at the top of the list for travelers to book. What is a flexcation you might ask? As described by Forbes, families who are booking vacation rental trips later in August, September and October, consider staying longer to mix w…
Channel Rate Expressed Nightly
For any channels where rent is imported as a lump sum for all nights, this can now be expressed nightly. In accounting settings, if Allocate Rent Based on Rates is enabled, channel reservations will use nightly rates with an allocation adjustment to ensure totals match.
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5 Ways to Build Customer Loyalty
The Hospitality Industry is transforming into an industry defined by personalization, relevant content and the social experience travelers influence everyday. As this trend continues to unfold, it is becoming increasingly difficult to build brand loyalty. How do you win a customer over and keep them…
Email Drip Campaigns For Your Hospitality Property
Email marketing is still one of the most effective marketing mediums. It delivers a consistently high return on investment at a low cost. If you’re not doing Email Marketing, you should really start. Most properties have some sort of email marketing strategy, usually a bi-weekly or monthly e-blast…
Price Your Vacation Rentals to Occupy Them
In a time when everything is unknown, inconsistent, and unprecedented, one thing your vacation rental management company can stay confident in is a solid pricing strategy. Having a team of revenue managers, the appropriate tools implemented, and a strategy to follow is the key to optimizing your pri…
5 Steps To Get Your Website Ready For 2021
Website trends are constantly changing, but one thing that has always been a high priority for hospitality property websites is making sure they provide a mobile-friendly experience. “60% of searches are done via mobile device.” Moving into 2021, mobile friendly websites will become the most inf…
How Your Property Can Take Advantage of Black Friday and Cyber Monday
Black Friday and Cyber Monday are two of the biggest shopping days in the U.S. To most of us, these days are about snagging deeply-discounted apparel and electronics. However, the travel industry can also benefit from the frenzy of shopping activity during the holidays. It also marks the beginning o…
Why Should You Use Facebook Advertising?
Deciding where you should be placing your advertising spend is a big decision. A huge advertising opportunity that many people are missing is Facebook Retargeting. Retargeting works by adding a cookie to the browser of anyone who visits your website, then Facebook is able to show them your targeted …
Why Should Your Property Use Blogging?
Hospitality blogging will separate your property from the rest. Do you want to spike interest and give your guests a preview of what it's like to book a stay with you? Let's discuss a few reasons why you should invest in regular blog posts!
#1 It makes your property stand out
#2 Keeps your new…