Why Should You Use Facebook Advertising?
Deciding where you should be placing your advertising spend is a big decision. A huge advertising opportunity that many people are missing is Facebook Retargeting. Retargeting works by adding a cookie to the browser of anyone who visits your website, then Facebook is able to show them your targeted …
Why Should Your Property Use Blogging?
Hospitality blogging will separate your property from the rest. Do you want to spike interest and give your guests a preview of what it's like to book a stay with you? Let's discuss a few reasons why you should invest in regular blog posts!
#1 It makes your property stand out
#2 Keeps your new…
4 Ways to Conquer Cart Abandonment
In the era of internet browsing and curiosity, we’ve become a culture of virtual window shoppers, especially when it comes to online travel. The travel industry has seen a notoriously high rate of cart abandonment – that is, online shoppers who start a shopping experience without ever confirming…
How To Market Your Property For The Holidays
Holiday season is right around the corner! It may look different this year, but the good news is folks are still opting for Staycations. We want to give you a few ideas on how to promote your property this year to drive bookings!
#1 Showcase Your Holiday Cheer
Deck the halls and commons areas an…
5 Reasons Why Travelers Leave a Website
Your website is the storefront of your business and gives travelers an idea of what to expect in real life. Your website design can make or break your business. A good website boosts your reputation while a bad one will scare away potential guests. Travelers come to your website to learn more about …
Optimize Your Website for SEO and Conversions
Learning how to optimize your website for SEO and conversions is crucial for your property's success. It’ll ensure your website is working exactly as hard as it should. If you have good SEO, you can attract more traffic and get more opportunities to convert potential guests.
In this blog we wil…
Types Of Hashtags To Get You Noticed By Travelers
Social Media is one of the most influential tools your hotel, resort, or lodge can use to reach thousands of potential guests at the click of a button. By using a good hashtag, it can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote …
Is Your Current Digital Marketing Strategy Working?
We are coming up to the last couple months of 2020, and for most of the hospitality industry it has been anything but normal. Hoteliers have had to reevaluate their financial and marketing plans, and adapt to new market trends and technologies. The good news is that it isn’t all doom and gloom. No…
5 Promotional Offers Your Hotel Should Be Using
Before we dig into different promotional ideas your hotel, resort, or lodge can use to increase bookings let's talk about why it is important. Using promotions will make you stand out from the competition, attract more guests, and will increase your overall revenue. Your hotel may be using some of t…