10 Digital Marketing Strategies for Resorts, Hotels, & Vacation Rentals to Increase Online Bookings
Owning and running a hotel or resort is no easy task. However, this can become much easier when you have a solid hotel marketing strategy in place. Gone are the days of static content and old school marketing tactics. With constant changes in the industry and technological advances, hoteliers are finding the best ways to get ahead of the game. We have worked with hundreds of hospitality lodging companies on their marketing strategies, and in this blog, we are going to teach you how to press play on 10 digital marketing strategies to increase your online bookings. Take your website …
Driving Traffic to Your Properties Website
More guests staying at your property means you’re making money. That seems like pretty straight forward logic, but digging deeper you need to ask yourself “How are these guests actually finding and booking their trip?” With OTAs flooding the market, many properties are overwhelmed with seemingly can’t-miss opportunities to generate bookings. Taking more bookings means additional revenue for your property, right? It may seem that way, but many of these online travel agencies charge commissions up to 25%. Wouldn’t it make more sense to drive travelers directly to your website where you can avoid these additional fees? By following these …
