Email marketing works ... when it's done right
Email marketing can be a very powerful tool for growth and brand development. As hard as it can be to get in front of potential guests, it’s critical that your hospitality email marketing campaigns be on-point, professional, valuable, and consistent. But what are best practices for our industry? How do you use this tool to your best advantage?
The Atlas team has deep expertise in email marketing campaigns for hospitality businesses. We know what what strategies work best and how you can use email campaigns to build your audience, offer incredible value, and boost revenue all at the same time.
Meet a Few of our Clients
The big thing I love about Track is they’re always future thinking, willing to take advice and see what they can do to improve the system.
Track’s implementation process was very different. The most interesting thing about it was my employees could continue to do their normal job during this entire process.
Track has given us more time to be proactive with our guests and homeowners.
Track Pulse helps us increase revenue by missing fewer inquiries. The data helped us realize we needed 12 reservations agents to handle all the demand.
Track is very adaptable. It’s made us much more organized in responding to booking inquiries.
The customizations down to the unit level in Track are so much more powerful than our previous PMS.
Track is amazing – it’s helped us simplify our processes and consolidate the number of systems we have to use.
We were looking for was an enterprise solution that would allowed our team to consolidate into one platform. Not only to improve the experience for our guests, but provide an easier to use, single technology solution for our team.
We were operating in over 24 different technologies … There were so many things, you can just imagine the training for an entry-level or any employee, really.
Maximize your database with targeted email marketing
Email marketing is one of the most effective channels for driving direct bookings with a high return on investment. Trust our team of dedicated marketing experts to create beautiful and effective email designs targeting the right guests, with the right message at the right time. Let us do the heavy lifting and enjoy the results you see from smart, segmented email marketing.
Email marketing has an average return on investment of 38:1
According to a litmus survey of over 372 digital marketers, the average return on investment from email marketing is 38 to 1. We can help you segment your list, build your database, enhance your design and ensure high deliverability, open rates, and click-throughs. Our fully managed service can save you time and increase the effectiveness of your email marketing strategy.
A Guide To Growing Your Vacation Rental
Business in 2022 and Beyond
The desire to grow your business isn’t just about unrealized potential. It’s about opportunity.
The modern hospitality industry is built around digital. Technology isn’t simply a tool you use to get the job done. It’s the backbone of your entire operation, from front-office marketing to back-office owner statements. The more powerful and flexible it is, and the more you understand about how to use it, the bigger your potential upside.
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