

NEXT25 Conference -
Reporting, Data, Analytics Module
Session Modules:
Track Hacks: Campaign Management with Track
Tuesday February 4, 2025
3:50 – 4:30 PM
Learn how to use Campaigns in TrackPulse to enhance your digital marketing efforts and understand the return on your marketing investment and spend. In this session, you will learn about setup and usage of campaigns for online and offline tracking. We will also review campaign reports to gauge campaign effectiveness, such as activity and conversion, and revenue returns, such as gross revenue and ADR.
Peer Perspectives: Analyzing and Interpreting Data, Reports, and Dashboards: A Deep Dive into Revenue Management
Monday February 3, 2025
2:00 – 2:30 PM
This session will equip you with practical strategies for making data-driven pricing decisions and maximizing revenue with Track’s powerful pricing tools. Dive into actionable insights from peers who have successfully integrated Track’s pricing reports, dashboards, and TrackRevenue to optimize rates and booking performance. Learn how to analyze booking trends, set competitive prices, and make informed decisions based on solid metrics—ensuring your pricing approach is both strategic and effective for long-term profit growth.