Social Media is one of the most influential tools your hotel, resort, or lodge can use to reach thousands of potential guests at the click of a button. By using a good hashtag, it can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote hotel services, products, and news to new audience segments.

We are going to give you a quick overview of types of hashtags you can use that are relevant to your industry.

Emotive. Categorical. Lifestyle

Emotive shows off the feeling of your resort, categorical shows off your location, and lifestyle will help position your hotel to your target market. 

Here are some examples:

#wanderlust #neverstopexploring #poolside #floridatravel #travelgram #luxuryhotel #bedandbreakfast #resorts

Now that you have a brief overview of different types of hashtags, you can come up with your own combination that are relevant to your hotel and target market. Stay tuned for next week to hear another #MarketingMonday tip from #TNS. 

Connect with a Digital Marketing Expert today and schedule your free consultation.