Drive direct bookings with meta search marketing
Platforms such as TripAdvisor, Google Hotel Ads, Trivago and Kayak drive billions in bookings annually. Meta search engines are a cost-effective way to drive direct bookings and grow your business.
Meta search engines (sometimes called aggregators) pull data from other travel sites so you can see rates, availability, and pricing across other sites in one place. As a pay-per-click model, TravelNet’s Atlas digital marketing experts can provide you with meta search engine management as a service for these popular platforms.
Meet a Few of our Clients
Our business is complicated with lock-off units, different LLCs and some fractional ownership units. Track helps us manage it all in one system.
We have 12 or 14 different ways we have to pay sales tax each month. Track actually gets it right every single month, which we’ve not had historically.
A lot of the things we were counting on Track to deliver for the roadmap, they delivered. We put our faith in the leadership team and they delivered.
The customizations down to the unit level in Track are so much more powerful than our previous PMS.
We were looking for was an enterprise solution that would allowed our team to consolidate into one platform. Not only to improve the experience for our guests, but provide an easier to use, single technology solution for our team.
Doing as much as you can do on one platform is the key to success.
Track Pulse captures so much more guest data than our previous ACD solution, and has helped us increase revenue and conversion rates.
Track is amazing – it’s helped us simplify our processes and consolidate the number of systems we have to use.
Track’s implementation process was very different. The most interesting thing about it was my employees could continue to do their normal job during this entire process.
What is meta search?
Meta searches pull data from other travel sites and provides it to the consumer so they can view rates, availability, and pricing across other sites in one place. The most popular platforms are Trivago, Kayak and Google Hotel Ads (previously Google Hotel Finder). Meta search is a pay-per-click model and the Atlas team can provide you with meta search management as a service.
An untapped, cost-effective source of direct revenue awaits
Meta search is a powerful and cost-effective way to drive direct bookings. For a flat rate with 0% commission fees, we set up your campaigns, connect your property availability, and create easy-to-understand monthly reports on your results.