4 Audiences Your Vacation Rental Emails Should Target
Building relationships with guests doesn’t look the same as it did 9 months ago. The global pandemic has changed how we are interacting with guests. From contactless check-ins to social distancing there is limited face to face contact and owners must find other ways to build relationships and provide the same experience as they would during normal operations. In this blog we’ll discuss how vacation rental owners can own the guest experience by implementing personalization tactics throughout their email marketing strategy. We will give tips on segmenting lists for each stage of the guest journey after you’ve implemented a CRM. …
Content Marketing Ideas That Work
Because the digital marketing landscape shifts so rapidly, it’s important that your hotel is using the best marketing ideas to drive new business. Marketing through content, social media, and email automation could have a big influence on your hotel business this coming year. To help you take your marketing to the next level, we’ve broken the ideas up into a few different types. Content Marketing: Create a podcast, travel guide, or blog about a hot topic Social Media: Post videos of your hotel with Facebook Live, Instagram Stories, or LinkedIn Live Email Marketing: Launch a weekly newsletter that features what …
